The Riviera Hotel and Casino: A Timeline of Its Opening and Evolution

The Riviera Hotel and Casino, a renowned landmark in Las Vegas, has been a symbol of luxury and entertainment for decades. With its grand opening in 1955, the Riviera has witnessed the evolution of the gaming industry, becoming a staple in the hearts of gamblers and tourists alike. This article delves into the history of the Riviera, focusing on its opening and subsequent transformations over the years.

When Did the Rivers Casino Open?

The Rivers Casino, which operates under the Riviera Hotel and Casino brand, officially opened its doors on July 11, 2013. This marked the latest chapter in the storied history of the Riviera, which had been a staple in the Las Vegas Strip for nearly six decades.

The Riviera's Opening in 1955

The Riviera Hotel and Casino was originally constructed by developer Howard Hughes and opened on April 24, 1955. The hotel was designed by architect Martin Stern, Jr., and was one of the first luxury hotels to be built on the Strip. The opening of the Riviera marked the beginning of a new era for Las Vegas, as it became the first hotel-casino to offer non-smoking rooms, a unique feature at the time.

The Riviera quickly gained popularity among celebrities and high rollers, thanks to its luxurious accommodations and world-class amenities. The hotel was home to numerous stars during its early years, including Frank Sinatra, who performed at the hotel's showroom, the Stardust.

Transformations Over the Years

Throughout the years, the Riviera has undergone several transformations, both in terms of its physical appearance and its offerings. Here's a look at some of the key changes:

1. 1960s and 1970s: The Riviera continued to be a popular destination for celebrities and gamblers, with numerous stars performing at the Stardust. The hotel also added a new tower, the North Tower, in 1960.

2. 1980s: The hotel underwent a major renovation in the 1980s, with the addition of a new tower, the South Tower, and the expansion of its gaming floor. The Riviera also began to cater to a more family-friendly audience, with the addition of a pool and a spa.

3. 1990s: The Riviera continued to evolve, with the addition of new amenities such as a health club and a steakhouse. The hotel also began to offer more non-gaming activities, such as shopping and dining.

4. 2000s: The Riviera faced competition from newer, more luxurious hotels on the Strip, leading to a decline in business. In response, the hotel underwent a major renovation in 2007, aimed at bringing it back to its former glory.

5. 2013: The Riviera was rebranded as the Rivers Casino, with a focus on expanding its gaming offerings and attracting a younger, more diverse audience. The new Rivers Casino opened on July 11, 2013, with a modernized design and state-of-the-art amenities.

Frequently Asked Questions

1. Q: Who was the architect of the Riviera Hotel and Casino?

A: The Riviera was designed by architect Martin Stern, Jr.

2. Q: When did the Riviera Hotel and Casino first open?

A: The Riviera opened on April 24, 1955.

3. Q: What was the Riviera's most famous feature during its early years?

A: The Riviera was known for its non-smoking rooms, a unique feature at the time.

4. Q: Who performed at the Stardust showroom, which was located in the Riviera?

A: Numerous stars performed at the Stardust, including Frank Sinatra.

5. Q: When did the Riviera undergo its latest renovation?

A: The Riviera underwent its latest renovation in 2007, aimed at bringing it back to its former glory.

In conclusion, the Riviera Hotel and Casino has been a testament to the evolution of the gaming industry in Las Vegas. From its opening in 1955 to its rebranding as the Rivers Casino in 2013, the Riviera has always been at the forefront of innovation and luxury. As the gaming industry continues to evolve, the Riviera remains a symbol of the past, present, and future of Las Vegas.