The Crypto.com Arena, previously known as the Staples Center, has long been a beacon of entertainment and sports excellence in Los Angeles. As the home of the Los Angeles Lakers, Los Angeles Clippers, and Los Angeles Kings, it has hosted countless unforgettable moments. But who truly owns this iconic venue? Let's take a closer look at the ownership story behind the Crypto.com Arena.
1. The Original Ownership: The Lakers and Clippers
The ownership of the Crypto.com Arena dates back to 1999 when the venue first opened its doors. At that time, the ownership was a partnership between the Lakers and Clippers. The Lakers, who had been playing at the Forum in Inglewood, were looking for a new home, and the Staples Center provided the perfect solution. The Clippers, who were then known as the Clippers, also moved from the Los Angeles Memorial Sports Arena to join their fellow NBA franchise.
2. The Anschutz Entertainment Group (AEG)
In 2001, the partnership between the Lakers and Clippers was dissolved, and the ownership of the Crypto.com Arena was transferred to the Anschutz Entertainment Group (AEG). AEG is a leading sports and entertainment company with interests in sports teams, venues, and entertainment venues worldwide. The group owns several other major entertainment venues, including the Staples Center's sister venue, the Forum in Inglewood.
3. The Rise of Crypto.com
AEG has been a successful steward of the Crypto.com Arena, and it has continued to attract top-level entertainment acts and sports events. However, in 2021, the venue underwent a major rebranding as part of a naming rights deal with the cryptocurrency company Crypto.com. This deal marked the beginning of a new era for the venue, and it has since become one of the most recognizable sports and entertainment venues in the world.
4. Ownership Structure
While Crypto.com has the naming rights to the Crypto.com Arena, it does not own the venue itself. AEG retains ownership of the property, which includes the arena, the surrounding parking lot, and the surrounding real estate. This structure allows Crypto.com to benefit from the exposure and brand recognition of the arena, while AEG continues to manage and operate the venue.
5. The Future of the Crypto.com Arena
The Crypto.com Arena has become an integral part of the Los Angeles sports and entertainment landscape. With ongoing renovations and improvements, the venue is poised to continue its dominance in the industry. As the sports world continues to evolve, the Crypto.com Arena will undoubtedly play a significant role in shaping the future of entertainment.
Frequently Asked Questions
Q1: Why did the Lakers and Clippers dissolve their partnership in 2001?
A1: The Lakers and Clippers dissolved their partnership due to a variety of factors, including financial disagreements and differing visions for the future of the venue.
Q2: How long has AEG owned the Crypto.com Arena?
A2: AEG has owned the Crypto.com Arena since 2001, making it the longest-running owner in the venue's history.
Q3: What is the total value of the Crypto.com naming rights deal?
A3: The Crypto.com naming rights deal is worth an estimated $100 million over 20 years, making it one of the most lucrative naming rights deals in sports and entertainment history.
Q4: Are there any plans to expand or renovate the Crypto.com Arena?
A4: Yes, there are ongoing renovations and improvements to the Crypto.com Arena, including new technology, seating upgrades, and expanded food and beverage options.
Q5: How has the Crypto.com Arena impacted the local community?
A5: The Crypto.com Arena has had a significant positive impact on the local community, providing jobs, generating economic activity, and supporting local businesses. Additionally, the venue hosts numerous charitable events and community outreach programs throughout the year.